Robert Tucker has written an interesting short article about the importance of having effective idea selection criteria. One point really struck me because we often hear from our clients that their problem is not getting ideas, but having too many ideas. Tucker recognizes this too and his opinion is that in many cases companies don’t have good criteria to select ideas and therefore get stuck in heaps of half-baked incremental ideas. He stresses that idea selection is key to keeping a healthy stream of ideas. He refers to Disney, Google, GE and Amazon to show how good idea selection processes are designed. Robert Tucker will be speaking at the Innovation Leaders Summit in London.